Course Summary

This course covers the configuration of Dynamics 365 Customer Insights – Journeys application to drive business growth. Participants will explore lead management, marketing forms and pages, segmentation, real-time marketing, and email marketing messages. Interactive customer journey design, including event and survey configuration, will also be emphasized.

Key Skills Gained:

Configuration of Dynamics 365 Customer Insights – Journeys application.
Creation of various communication channels: emails, text messages, push notifications, and forms.
Building customized customer journeys to meet specific business goals.
Lead management and scoring optimization techniques.
Utilizing analytics to interpret and measure the effectiveness of customer journeys.

Module 1: Set up and manage Dynamics 365 Customer Insights – Journeys

Module 2: Advanced configuration for Dynamics 365 Customer Insights – Journeys

Module 3: Create emails, text messages, push notifications, and forms in Dynamics 365 Customer Insights – Journeys

Module 4: Build journeys with Dynamics 365 Customer Insights – Journeys

Module 5: Manage leads and scoring in Customer Insights – Journeys

Module 6: Extend real-time marketing capabilities within Dynamics 365 Customer Insights – Journeys

Module 7: Create an on-site event in Dynamics 365 Customer Insights – Journeys

Module 8: Create a webinar event in Dynamics 365 Customer Insights – Journeys

Module 9: Promote events, manage registration and check-ins, and review results in Dynamics 365 Customer Insights – Journeys

Module 10: Advanced event management features in Dynamics 365 Customer Insights – Journeys

Module 11: Access and interpret analytics with Dynamics 365 Customer Insights – Journeys

There are no entry requirements for this certification.

Upon successful completion of the course, delegates will receive certification acknowledging their proficiency in the subject matter.

Following your booking, a confirmation message will be sent to all participants, ensuring you're well-informed of your successful enrollment. Calendar placeholders will also be dispatched to assist you in scheduling your commitments around the course. Rest assured, all course materials and access to necessary labs or platforms will be provided no later than one week before the course begins, allowing you ample time to prepare and engage fully with the learning experience ahead.

Our comprehensive training package includes all the necessary materials and resources to facilitate a full learning experience. Enrollees will be provided with detailed course content, encompassing a wide array of topics to ensure a thorough understanding of the subject matter. Additionally, participants will receive a certificate of completion to recognize their dedication and hard work. It's important to note that while the course fee covers all training materials and experiences, the examination fee for certification is not included but can be purchased separately.

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